What Is Ply On Tires?

Tires are an incredibly important aspect of any vehicle, and can make a significant difference to how it runs and performs. They provide the grip and support needed to keep…

Putting a Spotlight on the OTR Tire Market

The 2023 OTR Tire Conference is coming up this February 22nd to the 25th in Tucson, Arizona. This well-attended annual forum is a focal point for our industry where the…

Putting a Spotlight on the Equipment Rental Market

The heavy vehicle equipment rental market remains more important than ever to the construction industry.  Rentals of Off-the-Road (OTR) workhorse machinery like bulldozers, telehandlers, excavators, and other similar essential pieces…

The Rental Equipment Market Outlook

Despite the strain that the international pandemic and subsequent global raw goods supply chain crisis has brought upon operators working in the construction, infrastructure and large vehicle transportation management space,…

Flashback: The First Decade

In the seventies, many changes were taking place within the tire industry. Michelin had introduced the radial tire into the market causing the American manufacturers to “scramble” for an answer….

Flashback: The TyrFil Roof Experiment

In the seventies, the United States Government was now heavily involved in the development of the Interstate Highway System. In addition to the building of highways in every state, shopping…